Whirlpool, Amana, Maytag, KitchenAid and JennAir Appliances

Tie-in to current national promotions using co-op funds!

Whirlpool 2.5% Accrual; Reimbursement 50% to 70%

Amana 2.5% Accrual; Reimbursement 50% to 70%

Maytag 2.5% Accrual; Reimbursement 50% to 70%

KitchenAid 2.5% Accrual; Reimbursement 50% to 70%

JennAir 2.5% Accrual; Reimbursement: 50% to 70%

Whirlpool Mega dealers have a new sales incentive program to promote the sale of major Whirlpool branded appliances. It's time to spruce up for the holidays and invest in more efficient appliances. Use Whirlpool co-op advertising to promote this limited-time sales promotion.

The Offer:

• Whirlpool is offering up to a $600 Cash-back Rebate with the purchase of select Whirlpool appliances made between October 26 and November 30, 2008, from an authorized Mega Whirlpool dealer.

All Whirlpool co-op funds must be used to advertise the actual brand that earned the allowance. Prior approval is required for all co-op advertising.

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For those updating kitchen and laundry appliances before the holidays, the Amana Division of Whirlpool has initiated a "Packed with Cash Back" rebate sales incentive. Use Whirlpool/Amana co-op advertising to promote this limited-time event and all local Amana dealer advertising. Prior approval is required for all co-op advertising.

The Offers:

• Whirlpool is offering up to a $300 Cash-back Rebate with the purchase of select new Amana appliances made from an authorized dealer between October 1 and November 15, 2008.

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The Maytag Division of Whirlpool Corporation has a new Mega dealer sales incentive ready for pre-holiday upgrade time. Use Whirlpool/Maytag co-op advertising to promote this limited-time sales promotion. Schedule new promotional ads now. Prior approval is required for all co-op advertising.

The Offer:

• Maytag is offering up to a $400 Cash-back Rebate with the purchase of new Maytag appliances made from an authorized Maytag dealer between November 9 and December 13, 2008.

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Just ahead of the holidays, Whirlpool is promoting KitchenAid brand dishwashers with a new installation allowance offer. Use Whirlpool/KitchenAid co-op advertising to promote this limited-time event and all local dealer advertising. Prior approval is required for all co-op advertising.

The Offers:

• Whirlpool is offering up to a $75 Installation Allowance with the purchase of a new KitchenAid dishwasher priced $799 and above made from an authorized dealer between October 17 and December 7, 2008.

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The JennAir Division of Whirlpool Corporation is sponsoring a national "Perfect Presentations" sales incentive promoting major appliance sales. Use Whirlpool/JennAir co-op advertising to promote this sales event and share the cost of all local dealer advertising.

The Offer:

• Whirlpool is offering up to a $750 Cash-back Rebate with the purchase of select JennAir appliances made from an authorized dealer by December 1, 2008.

Prior approval is required for all co-op advertising.